Retail
One of Canada's largest retailers needed an online presence, and fast. A
STARFISH principal set the strategy, built the team, and drove the development.
Within a year the organization had a new channel spanning marketing,
merchandising, logistics, service and technology. Today the channel is one of
the country's most successful and profitable online retail sites.
High-tech Manufacturing
An innovative, high-tech manufacturer required an effective B2B channel to
capture replenishment orders. The service had to provide contracted pricing to
specific customers. A STARFISH principal led the teams that designed and
implemented the solution - delivering major cost savings to the company, and
great service to its customers.
The same organization required a major improvement in its direct sales force,
realigning their priorities with those of the company. A STARFISH principal led
the teams that implemented a new global compensation plan, created specific
sales quotation systems and rolled out a sales force automation system. The
sales force ended up receiving a regular stream of quality leads, to whom they
quoted and won profitable business.
Insurance
One of BC's largest insurance providers needed to expand its individual
insurance services to offset a decline in other lines of business. A STARFISH
principal helped their executive team define an e-commerce strategy, and oversaw
the implementation of a web channel to reach and to serve individuals. This
organization has now significantly expanded its individual business, taking
orders and payments over the web.
Government Agencies
A BC government agency needed to control costs and improve service levels to
the public. A STARFISH principal led the re-organization of the entire business,
including the creation of new call centre operation. Service levels improved, at
no additional cost to the public.
Another BC government agency needed to change its business model by building
a direct channel to a major group of individual stakeholders. A STARFISH
principal led the planning to build a new, integrated call centre and web
channel to reach and serve this constituent group, encompassing technology,
change management, and operational changes.
Systems Integrators
A large Canadian systems integrator needed expertise to help them build a
multi-channel contact centre for one of their clients. A STARFISH principal led
a team of specialists to create the implementation plan, and assisted in selling
the solution to the client.
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